Hotel Sorella Country Club Plaza Partners with Dawson Design Associates, Inc.



Hotel Sorella Country Club Plaza Partners with Dawson Design Associates, Inc.

International interior design firm, Dawson Design Associates designing the interior spaces for the newest Kansas City hotel – Hotel Sorella Country Club Plaza

Kansas City, MO, June 11, 2013 – Award-winning interior design firm, Dawson Design Associates, has been commissioned by Hotel Sorella Country Club Plaza to create a provoking, memorable space that exudes the luxury and romance of a Mediterranean villa. In a fusion of old and new, Hotel Sorella Country Club Plaza takes a playfully cosmopolitan approach in this latest addition to Kansas City’s famous Country Club Plaza shopping and entertainment district, which was inspired by the architecture of Seville, Spain. Hotel Sorella (Italian for “sister”) is positioned as the “precocious sibling” to Valencia Group’s Hotel Valencia brand. Sorella is chic, more modern and fashionably unique to Kansas City.

Interior Design Magazine ranked Dawson Design Associates, Inc as 46th in the world for hospitality design and architecture firms on the 2012 Hospitality Giant list. DDA and their artistic studio approach the design of Hotel Sorella by creating a story and narrative for Sorella, told through a space that is classic and timeless, seductive, yet rich with history. The design goal is to visually engage every guest, creating an experience and interaction with the hotel that is both intimate and personal.

“As a collaborative design team, we strive to push beyond the ordinary to reach the extraordinary. Our vision is to create an experience that provokes strong emotions and lasting memories. Our goal is to open people’s eyes and minds to discovering the surprise and delight of a unique hotel experience. Our interiors are our canvas. The guests, our audience,” states Principal and Art Director, Andrea Sheehan.

Hotel Sorella Country Club Plaza Design Vision

As guests enter the hotel’s dramatic lobby, they will experience a contemporary modern twist of blown Venetian glass chandeliers, intricate custom marble tile mosaics inset into white marble floors, hand carved elaborate wood paneling and Renaissance inspired paintings, all merged together to inspire and delight. Guestrooms continue the story of the exclusive Hotel Sorella and its timeless sense of refined style. Beautifully subdued, the spacious rooms are a sanctuary from the bustling Plaza. With warm rich hardwoods transitioning from entry to the bed, there will be quiet shades of blue, white and charcoal surrounding the dramatic headboard tapestry. As the focal point of the guest room, it is a modern interpretation of a classic motif. The sublime white on white guest bathrooms of Carrera marble accented by sleek mirrored stainless steel accents take back stage to the extravagantly oversized walk in shower with rain-forest showerhead.

Valencia Group has long been known for their hotels’ restaurants and bars providing hip and sophisticated offerings and Hotel Sorella Country Club Plaza will be no exception. The vision for this rooftop area is one that is inspired by the hill towns of Italy, boasting incredible views from above. The “Running of the Horses”, a bi-annual event in Siena, brings each unique Italian neighborhood together to celebrate in festival. Portraying that message of a ‘sense of festival’, a mural is being commissioned that will span 100 feet across the room. It will be a tribute to the Palio di Siena, filling the space with an ambiance and sense of festivity and pageantry.

The rooftop of Sorella will beckon neighbors and suburbanites of Kansas City to come together with a sense of festivity unmatched across all senses. The rooftop pool is accented with seductive lighting, cabanas and fire pits. It becomes the ‘fountain’ that you would find in a courtyard of the Mediterranean, while keeping in theme with the fountains that surround Kansas City. Live music will fill the air, giving Sorella’s guests a feeling of collective celebration.

Doyle Graham Jr., President of Valencia Group, says “We are hoteliers, but we are also story tellers. Valencia Group builds hotels rich with character and design. Hotel Sorella Country Club Plaza will tell its story through the Mediterranean-inspired art that will adorn this hotel. We look forward to our guests experiencing all that that Dawson Design Associates is delivering for our newest property.”

About Dawson Design Associates, Inc.

Established in 1987 by Andrea Dawson Sheehan, Dawson Design Associates is a Seattle-based, full service design firm specializing in renovations, repositionings and new construction in the hospitality industry. Known for their proven track record of successes and long term relationships within the industry, DDA carries their impeccable reputation with them into the EMEA market with the recent addition of their London Studio. DDA’s mission and value statement states: “What we do and how we work is distinctly DDA – a leveraging of artistic ingenuity and business acumen. Our passion is to design hotels that are recognized for their creative and distinctive styles and proven by their success and profitability.”

About Valencia Group

Houston-based Valencia Group provides management, development, branding and repositioning services for independent, full-service boutique hotels owned by the company, in addition to third parties. Recognized both nationally and internationally for their exceptional service and style, Valencia Group hotels fuse a crisp, globally-inspired modern design aesthetic with warm Mediterranean influences. Valencia Group continues to forge a niche with anchor hotels in mixed-use environments where the right balance of residential, restaurant, retail and office coalesce to create full-spectrum accretive value in sought-after urban settings. Signature properties such as Hotel Valencia Santana Row in San Jose, CA, Hotel Sorella CITYCENTRE in Houston, TX and Hotel Valencia Riverwalk in San Antonio, TX have become destinations and gathering places within their respective communities, some further benefitting from and enriching their location within the cultural heart of a city. All three of these hotels have earned coveted spots on the Condé Nast Traveler Gold List for 2013. This year is one of substantial growth for the company with the second Sorella – Hotel Sorella Country Club Plaza – slated for an autumn opening in Kansas City, MO and a new concept:  Lone Star Court. A 21st Century reinterpretation of the nostalgic motor court. Lone Star Court will premier in autumn 2013 in Austin at The Domain. For more information, please visit


For more information, please contact:
Jenny Stasi


Renee Herron