COLLEGE STATION, TX – July 23, 2019 – George Tays, who began his hospitality career with Valencia Hotel Group in 2005 has excelled in his leadership roles for the last 14 years by serving in various capacities throughout the different hotels within the Valencia Hotel Group in upper-level positions and management. George has worked his way up through several positions in food and beverage before moving over to the rooms division. From restaurant operations to banquets, to rooms management, he gained tremendous experience before moving to Houston to tackle the dining room and bar at Hotel Sorella CITYCENTRE as the restaurant manager. George moved to the front office manager at Sorella before being selected to help open College Station as the Assistant General Manager. The Valencia Hotel Group is proud to announce that George has been promoted from Assistant General Manager of Cavalry Court and The George to General Manager. Tays will be responsible for the day to day operations of the award-winning boutique hotels nestled in Century Square, Brazos Valley’s premier community destination where people live, shop, dine and connect.

Both hotels were recognized by U.S. News & World Report’s Best Hotels in the USA 2019 lists as top luxury hotel offerings in College Station, Texas. The annual U.S. News & World Report travel rankings are based on an analysis of expert and user opinions taking into account reputation among professional travel experts, guest reviews, and hotel class ratings.

Cavalry Court is a luxury hotel that showcases a vintage-retro decor in all rooms and suites, with generous amenities. With hints of days gone by, Cavalry Court blends timeless style with luxury touches and modern amenities in their rooms.

The George is a luxurious 4 Star hotel that offers an unparalleled level of comfort that harkens back to College Station’s days as a rail stop before the area was synonymous with Texas A&M University. Named for the notable Georges throughout history, their name “George” has an English elegance and a Southern connotation, consistent with their hotel’s design and fabulous rooms.

According to Marcus Latner, Valencia Hotel Group Corporate Director of Operations, Courts Division, “George is an example of how Valencia grows team members into leaders. He has learned and expanded his experience with hospitality by working in many different positions and departments, gaining the knowledge necessary to lead a successful team as the General Manager. George is and will continue to be a great success story!”

About Valencia Hotel Group
Houston-based Valencia Hotel Group is a fully integrated hospitality company that provides management, development, branding, and repositioning services for independent, full-service hotels owned by the company, in addition to third parties. Exceptional service, style, and location have become brand trademarks. Earning both national and international recognition for their distinctive designs, amenities, and settings, Valencia Hotel Group properties are destinations and gathering places within their respective communities, some further benefitting from and enriching their space within the cultural heart of a city. The company continues to forge a niche with hotels that anchor and add value to urban, mixed-use environments, which further support or enhance the guest experience with superior residential, restaurant, retail, and office components. The Valencia Hotel Group portfolio currently includes the Valencia brands: Hotel Valencia Santana Row in San Jose, CA and Hotel Valencia Riverwalk in San Antonio, TX. The Sorella brand includes Hotel Sorella CITYCENTRE in Houston, TX by developer Midway. Other brands include Midway and Valencia Group’s The George™ in College Station, TX and Hotel Alessandra in Houston, TX. The Court concept brands include Lone Star Court in Austin, TX, Cavalry Court in College Station, TX, Texican Court in Irving, TX, and coming Cotton Court in Lubbock, TX soon. For more information, please visit


Lina Lawson
Twinz Co. Marketing